Original Hans Schleger Mac Fisheries poster

Cookery Demonstrations (Mac Fisheries)

Hans Schleger

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  • Condition: A
  • Date: 1952
  • Designer: Hans Schleger (1898-1976)
  • Printer: Mather & Crowther Ltd
  • Publisher: Mac Fisheries
  • Size: DC (756 x 515 mm)

One of the greatest designers of his generation, Schleger (who signed his work ‘Zero’) was commissioned by the Mac Fisheries chain of food stores to produce a range of in-store promotional posters. Highly regarded at the time as an exemplary publicity campaign, original copies are now hard to find. This example was Schleger’s personal reference copy and featured in the 1953 issue of Modern Publicity.