An original poster for Elliott's new 'Caterpillar Shop' designed by Iris Wells in 1969. The image is a colourful representation of a sunglasses wearing caterpillar crawling among the vegetation.

Caterpillar Shop (Elliott)

Iris Winifred Wells
$776.00

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  • Condition: B+ (edge wear, small closed tear)
  • Date: 1969
  • Designer: Iris Winifred Wells (1929-2019)
  • Publisher: Elliott
  • Size: 760 x 1020 mm
T. Elliott and Sons was a traditional firm of shoemakers that became enormously successful in the second half of the 1960s by adapting to the new, youth-centered, market for women’s shoes and boots. This poster was designed by Iris Wells in 1969 for the company’s Caterpillar range. Her gloriously colourful representation of a sunglasses wearing caterpillar crawling among the vegetation was used on packaging, insoles and posters. More information about Elliott’s innovative fashion publicity can be found here.